Brand Your Way Membership 2022
Welcome to Brand Your Way Membership 2022 🎉 We’re so excited to warmly invite you in.
You’ve done the basics in aligning your vision, articulating your value and amplifying your voice, and it’s now time to activate your Thought Leadership.
Having a Business and Brand Strategist in your back pocket and a close-knit community cheering you on while you’re taking your business to the next level, climbing the corporate ladder or transitioning into Thought Leadership is priceless.
It’s the practical application of frameworks and models that sets your BYW Membership apart. Gain a deeper understanding and experience first-hand how to plan your direction, communicate your mission and value and engage your audience in a way that works for YOU.
Gain insights, best practices, knowledge and proven tactics and tools that will make your transition easier, more enjoyable and sustainable.
Brand Your Way Membership | Align, articulate and amplify together.
When you're ready to pivot professionally, take your business to the next level, elevate your career, or embark on sharing your thought leadership, you don’t need to do it alone.
We’ve all come to crossroads or experienced transition points throughout our business and career, but it never gets easier to manoeuvre through them. Whether the decision-making is out of your hands - hello redundancy or you’re driving the decision bus - hello Great Resignation, it takes courage and expert guidance to navigate your professional transition with clarity, convince and certainty. And knowing a supportive and like-minded Community surrounds you is the wind beneath your wings.
Most of us exhausted and battle-weary professionals, entrepreneurs and business owners are looking for more. The latest Global Gallop poll concluded that the past two years “officially became the most stressful years in recent history.” In 2020/21, the world was a sadder, angrier, more worried and more stressed-out place than ever, with over 190 million people experiencing significantly higher stress.
So, after operating in survival mode for the past two years, it’s time to take control of your career, business and Thought Leadership in 2022.
What if you invested now in a solid, proven 12mth program to gain clarity, confidence and certainty and feel inspired in 2022 and beyond?
Just imagine the possibilities, and impact, as you align your vision, define your direction, design your plan, find work that matters, level up your business, tree change, sea change or simply re-boot…
Well, now you can!
Your 8 Top Takeways...
Align your Vision
Your 12 months business, career and brand plan mapped out
Articulate Your Value
Effortlessly put your value in words for impact
Accountability
Weekly Mastermind Sessions
Actionable Content
Over 40 LIVE Masterclass, Activation and Q&A sessions
Activation
Access your Brand Your Way Member Site and Activation Sheets
Amplify Your Voice
12 guided opportunities to get seen and be heard
Accelerated Implementation
Access over 100 templates, frameworks, models, and plug-and-play spreadsheets to implement in your business and career
A Supportive Community
Your close-knit community supports and cheers you every step of the way
Brand Your Way is your annual professional membership - with a difference.
Go beyond just creating a roadmap for 2022. Brand Your Way is your ultimate internal GPS to align your vision and define your value, energised for the incredible opportunities 2022 has in store for you!
Be expertly led by Global Brand Strategist Nicole Hatherly along with a cohort of like-minded and ‘like-hearted’ professionals craving more.
“Having a Business and Brand Strategist in your back pocket and a close-knit community cheering you on while you’re taking your business to the next level, climbing the corporate ladder or transitioning into Thought Leadership is priceless”. Nicole Hatherly Global Brand Strategist.
It’s the practical application of frameworks and models that sets your Brand Your Way Membership apart. Gain a deeper understanding and experience first-hand how to plan your direction, communicate your mission and value and engage your audience in a way that works for YOU.
Collect the insights, best practices, knowledge and proven tactics and tools that will make your transition easier, more enjoyable and sustainable.
Join Now
Brand Your Way sets you up for success.
It’s your time to take your business to the next level, elevate your career, or embark on sharing your thought leadership, and you don’t need to do it alone.
Your next 12mths are already organised with a proven monthly process that will systematically set your direction and show you precisely what you need to do, and when, to engage your audience, attract the right clients and gain traction in your organisation.
Envisage your year ahead with a guaranteed flow of professional connection, clarity, confidence, consistency and community!
Brand Your Way is where we come together to experience, understand, learn and grow - and you’re never alone.
Each month you’ll add invaluable Brand Intelligence to your business and career that will get you seen and heard, shining in your value.
There's never been a more powerful time to take control of your work, career and life direction. Never before have we been so flexible in where and when we work. Riding the wave of the great resignation, great realignment, tree change and sea change, we've never had a more powerful position to align, define and design our work that matters and life that works...for us!
- Learn and grow in a safe environment with like-minded people: Professionals come for the invaluable program and stay for the priceless community.
- Increase your brand and marketing know-how for business and life: You’ve experienced Inner Circle or Brand Your Way (or both), and now you get to dive deeper, grow your understanding and knowledge when it comes to alignment, articulation and amplification.
- Get great value for money: Membership is affordable! We believe in adding value beyond investment. All content is live presented and available via recording.
- Always On Support: Your Member’s Only Facebook Group is your always-on go to, and the Brand Your Way team is always just a tap or text away.
- Asset Production: We get shit done! Each month is focused on a theme, asset creation and support to create a powerful business or brand asset you can implement immediately to help you save time, save money or create value.
- Access All Areas - Content Templates: We have literally 100’s of templates, frameworks, models and step by step guides to share and show the way forward. These are real-life examples that bring concepts to life and inspire action.
- Exclusivity and Belonging: Brand Yor Way isn't for everyone. It’s an invite-only curated experience where everyone works effortlessly to lift themselves and others.
Join Brand Your Way to gain insights, best practices, knowledge and proven tactics and tools that will make your professional transition and growth easier, more enjoyable and effortlessly sustainable.
Impact Stories
Nicole's ability to repackage and reframe a 'jumble of thoughts' into a clear concept or positioning and the camaraderie between the Inner Circle members and the support that we receive both from an emotional but also practical with frameworks, advice and 'how tos' greatly exceed my expectations
Jacq R.
Inner Circle Alumni
Smoothly delivered high value information has been communicated in an actionable manner in a fun forum of peers who help develop and contribute to each other's elevation in a meaningful way.
Kylie H.
Inner Circle Alumni
Working with Nik is always truly inspirational & empowering. I'm also loving the community of amazing women and men that Nik has built-in Inner Circle.
Gemma A.
Inner Circle Alumni
Nicole has supported, guided, celebrated and encouraged me through this transition from my existing business into a visible sustainable living expert and thought leader. Her process made me accountable gave me the tools I needed to rebrand myself and clarify my new direction. While helping me understand and articulate my value. This process has been invaluable. It would have taken me a lot longer to get to this point without her guidance and support. She’s a great inspiration.
Nicole C.
Inner Circle Alumni
Brand Your Membership 2022:
Your Annual Traction Plan
Wednesday, January 12, 2022, at 10:00 AM AEDT
Most annual business plans fail. They’re simple downfall..they’re static. A plan on a page won’t set you up for momentum and success. Your Annual Traction Plan is your formidable and dynamic asset to manage yourself across 2022. You get the entire framework and Masterclass to set your year up for Massive Activation!
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About Your Host...
Nicole Hatherly - Global Brand Catalyst and Thought Leader
Brand Strategy | Profile Activation | Expert Thought Leadership | Signature Brand
Nicole is a Global Brand Catalyst and Thought Leader, a multi-award-winning Brand Strategist, Profile Activation Specialist and Leadership Expert, International Keynote Speaker, Industry Awards Judge, Executive Coach and Board Advisor with over 27 years experience delivering award-winning brand and growth strategies for organisations, executives, teams and global thought leaders.
Holding long-term Senior and Executive Management roles working with iconic brands including CommSec, Commonwealth Bank and Foxtel and global brands such as Leo Burnett, JCPenney, Subaru and Acer, Nicole now specialises in working with organisations, executives and Thought Leaders to create valuable brand strategies that position their brand on purpose that build valuable networks and communities for maximum impact.
Trained by LinkedIn for LinkedIn Social Selling, Nicole co-led a strategic team to implement the successful CommBank Social Selling Program for 500 Business Bankers over 5 years - and is consistently ranked in the top 1% for her industry and network across LinkedIn.
With a flair and passion for entrepreneurial business, Nicole uses her training in Design Thinking Methodology to focus on problem-solving with an authentic customer lens to strategically position and align teams to drive performance with their customers at the heart of success.
She’s also run successful small businesses with valuable negotiation skills and business acumen (with both a corporate and retail client base). She has valuable high-level leadership and team management experience.
Connect with Nicole
Brands Nicole has worked with...
Join us this 2022 in Brand Your Way...
Brand Your Way Membership | Align, articulate and amplify together.
Brand Your Way sets you up for success as you take your business to the next level, elevate your career, or embark on sharing your thought leadership; you don’t need to do it alone.
What's happening in Brand Your Way Membership in 2022? Download your 2022 Calendar now...
Brand Your Way 2022 Calendar of Events